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Exhibition 2020 | 2021 Visual Communication and Design

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Tyke Rashid

QQ is a Melbourne based, high-end fashion label who make small runs of unique hand-made attire. Sustainable fashion is a core principle of the label and upcycling material from existing clothing is an important aspect of the production and design of their garments.  QQ’s clothing is heavily inspired by contemporary dance and their fashion seeks to bridge the gap between the two disciplines. The brand also draws inspiration from a lot of European fashion houses and haute couture. QQ is a new label, and they required a logo and a look book, that show cases their new clothing range, to be designed so that they are able to further establish themselves in the Melbourne fashion scene.













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